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About us
Our work
Eleven pieces of work, written up so that no client can be recognised: what it cost, what we found, what changed and where it ended, including where it is only partly done. Three are client work; eight are our own site, company and system, because some levels we could only prove on ourselves first.
Level 1 · How far each number can be trusted
- Our own site failed its own audit, and three of the four fixed rows now pass · Our own site
- In a retailer’s foreign shops, three quarters of visits arrived with no source · Client work
- Our metric layer now flags a total that cannot be true · Our own system
Level 2 · You see what the market does
Level 4 · Where your company and its data disagree
Level 6 · We load your company into AOS Cloud
Level 7 · We operate our system for you
- Our monthly advertising report shows, next to each number, how far it can be trusted · Our own system
Level 8 · Your colleagues use our system well
- A guide so that partners can run our decision loop themselves · Our own system